The past week has been huge for BTS on YouTube, as the South Korean septet saw not one, but two of their most popular music videos surpass the billion views on the site. One billion pieces remains a threshold reserved for only the greatest hits and the most popular artists, and the number of acts that have achieved more than one such victory is quite low.
With two new music videos now over one billion views, BTS is South Korea’s most successful musical act, breaking with another successful vocal group from their home country.
Prior to last week, BTS and Blackpink were tied for most videos viewed on YouTube among South Korean stars, but that’s no longer the case. BTS now claims a half-dozen of those winners, while Blackpink is stable with their four, which is enough to place them in second place in this all-time ranking.
BTS’s latest entrants to the billion-view club include their own “Fake Love” as well as “Idol,” which features Nicki Minaj on some releases (which may be the most popular). The two clips hit the special milestone last week, just two days apart. The other hits of the group “Boy With Luv” with Halsey, “DNA”, “Dynamite” and “Mic Drop” with Steve Aoki have already reached the milestone.
The four Blackpink videos that have so far amassed at least a billion views on YouTube include “Ddu-Du Ddu-Du”, “Kill This Love”, “Boombayah” and most recently, “As If It Was Your latest”.
Two other South Korean music groups have also seen at least one music video gain a billion views on YouTube, joining the very closed club. Psy’s “Gangnam Style” and “Gentleman” both rank among the most successful releases by a musical figure from this part of the world, while Pinkfong’s “Baby Shark” is one of the most-watched videos of all. times, currently at 9.3 billion coins.
It looks like the next upload by a South Korean musical group to reach a billion clicks on YouTube will be Blackpink’s “How You Like That”, which requires less than 50 million plays before adding another comma to its count. views. The group’s global success could achieve that goal later this year.